Oracle Eloqua Gets a Face-Lift with New GUI


Marketing Orchestration is here!

Oracle Marketing Cloud, also known as Oracle Eloqua, is getting a new GUI make-over! Here’s what to expect:

  • The new interface is cleaner, easier to understand and has meaningful dashboards while matching with the Oracle collateral material seen throughout their other applications. Customers can try out the new interface by opening a service request ticket and requesting the new GUI. You will have the opportunity to switch back if you choose to do so.
  • Program Builder becomes Program Canvas. Expect to see an administration-heavy tool for solution architects with a interface similar to Campaign Canvas
  • Marketing Automation gets a new buzzword in the top toolbar, “Marketing Orchestration”
  • A responsive version of Eloqua Engage and Eloqua Profiler
  • The original Cloud Components and Cloud Connectors from pre-Oracle acquisition are scheduled to be deprecated (July 1, 2016) and replaced with the newer Oracle Cloud Marketplace editions. Your company will need to update your landing pages, canvases, programs that use these cloud computing tools before December 31, 2016. CONTACT US FOR HELP!

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Oracle Eloqua Implementation Consultant Certified


Nick McGirr has passed the “Oracle Eloqua & Oracle Content Marketing Cloud Service 2013 Implementation Consultant” proctored exam by Pearson, securing his 5th Oracle Eloqua certification. This certification is usually offered to the Oracle Partner Network. This was, by far, the most difficult examination of pedigree Eloqua Consultants and likely the rarest badge to obtain.


O_Certified Specialist_clr O_PrtnrNtwrkCertSpclst_clr

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Oracle Eloqua Modern Marketing Luminary Certified


LEAD2CRM’s CEO, Nick McGirr, became the 2nd person to receive the highest degree Oracle Eloqua offers, on June 18th, 2014.

This certification took quite a lot of effort by comparison to previous ones offered by Eloqua University. Oracle really put together a serious test of skill through other certification pre-requisites (Masters), 25+ new course curriculums–most 3-hours in length, course exam, hands-on practical debugging exam and the requirement to author a thought-leadership article demonstrating knowledge in all areas. I’m proud to be recognized as among the very few elite–I am the second person to achieve this certification!

To give some perspective, this is what just the course curriculum looked like once printed out:

Modern Marketing Luminary Course

We think that it makes a great new addition to the CEO’s office “Wall of Fame”:


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Meet LEAD2CRM at Oracle Eloqua Experience 2013


LEAD2CRM will be in attendance at the 7th annual Eloqua Experience conference in San Fransisco, CA., October 23rd-25th 2013. If you would like to meet our CEO and Consultants at the event, feel free to contact us and lets rendezvous!

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LEAD2CRM Client Wins 1st Place at 2012 Markies Awards


We can make this happen for your Marketing Operations Team!

At the Eloqua Experience 2012 conference’s 6th Annual Markies Award Ceremony, our client was nominated and won a 1st place trophy for the “Data Clean House” category as a result of LEAD2CRM’s proprietary strategic consulting techniques for database auditing and data cleansing programming against stiff competition from the likes of Iron Mountain, Synopsys and Motorola, Inc.

Official Press Release:



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Call (657) 888-2CRM

LEAD2CRM is a full-service Marketing Automation Agency to support Demand Generation for Customer Relationship Management (CRM) databases.

Our services include Vendor Selection Representation, Consulting and Contracting for Marketing Automation Platforms (MAP).


We provide expert consulting services that establish best practices and principles to support business decisions for your demand generation efforts within your Marketing Automation platform and CRM's like

Get advised by the best!


LEAD2CRM's custom programming service develops improved marketing automation by utilizing Lead Scoring, Lead Nurturing, and Data Cleansing Programs along with detailed API integration Work--just to name a few.

What can we build for you?

Talent & Staffing

Does your company have a talent pool gap? Allow LEAD2CRM to staff your marketing automation team with expert contractors for on-site and remote positions. Eloqua Staffing


LEAD2CRM offers Agency Representation, free of charge, for clients researching the best-fitting Marketing Automation software platform to compliment their existing sales database and improve productivity and return on investment.

How does this work?