Marketing Automation Development

We offer custom programming contracting services to develop improved marketing automation by using Lead Scoring, Lead Nurturing, Data Cleansing Programs and detailed API integration Work–just to name a few.

Avoid Certified Partner Lock-in

Because Marketing Automation is a new industry, there are very few qualified Advanced Administrators and Developers capable of operating these demand generation platforms. On the other hand, there are countless Email Marketing Managers & Email Campaign Producers for these platforms due to it’s entry-level requirement of expertise and because outbound email marketing isn’t a new industry.

Most of the Power Users work for the vendors themselves or for the vendor partners. Because of this, many times the vendor will suggest hiring their Premier Services Development Team to build programs for your company and more commonly, your company will be referred to Partners that have been certified by the platform vendor. These services are costly and doesn’t always mean their staff is more qualified.

How can we provide a better service?

  • We are an Independent Consultancy and not a Certified Partner to any demand generation vendors. A services partnership requires an expensive annual subscription paid to the vendor by the partner. We can provide a far better service at a fair price by not participating in these partnerships and maintaining a low overhead, which allows us to pass the savings on to your company.

Certified Partners vs. LEAD2CRM, Inc.

Cons Pros
1. The Cost:
Certified Partners can cost up to
Hefty price/hour with Obligations & Limitations.
1. The Investment:
Our Experts have an in-contract rate
a fraction of the cost!
2. Neglected Attention to Detail:
Your company is just one of many clients and the necessary attention to detail is often neglected or there is a disconnect in the forward-thinking necessary to conceptualize how the client envisioned the final product to function.
2. Strong Attention to Detail:
Our philosophy is to build solutions with the client’s business in mind by executing logical assumptions and thoughtful provision beforehand to best serve the client’s needs and require less “hand holding” to get there. We will treat you like our only client.
We provide a named support contact with direct cellphone and email access to provide your team with 15 hours a day of expert advice and emergency resolution.
3. Knowledge Lockout:
Certified Partners are notorious for keeping their unique knowledge of how to operate the custom solutions that your company hired them develop, leaving your business in a uncomfortable position to renew the partner contract to prevent losing their know-how.
3. Knowledge Transfer:
We provide detailed documentation, screen captures and training on how to operate the custom solutions we build


Call (657) 888-2CRM

LEAD2CRM is a full-service Marketing Automation Agency to support Demand Generation for Customer Relationship Management (CRM) databases.

Our services include Vendor Selection Representation, Consulting and Contracting for Marketing Automation Platforms (MAP).


We provide expert consulting services that establish best practices and principles to support business decisions for your demand generation efforts within your Marketing Automation platform and CRM's like

Get advised by the best!


LEAD2CRM's custom programming service develops improved marketing automation by utilizing Lead Scoring, Lead Nurturing, and Data Cleansing Programs along with detailed API integration Work--just to name a few.

What can we build for you?

Talent & Staffing

Does your company have a talent pool gap? Allow LEAD2CRM to staff your marketing automation team with expert contractors for on-site and remote positions. Eloqua Staffing


LEAD2CRM offers Agency Representation, free of charge, for clients researching the best-fitting Marketing Automation software platform to compliment their existing sales database and improve productivity and return on investment.

How does this work?